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Decentralized e-commerce stores

Publish: 2021-03-22 23:52:28
1. I have been playing currency for many years, and I have used many trading platforms. I think the best one to use is gotc decentralized trading platform. First of all, this platform is a truly decentralized trading platform. On this platform, the power to initiate and agree transactions, as well as the power to quote, are in the hands of users, and the platform has no right to interfere or participate in the reconciliation. It's very safe and reliable.
2. Excerpt: yishop e-commerce system
at present, the best e-commerce in China is "centralized" mode. The so-called centralized mode means that an e-commerce platform concentrates all businesses and eyeballs / traffic and becomes the first entrance for consumers to shop. Consumers find goods through this entrance, and the platform allocates benefits through this entrance<

the concept of decentralization has been boiling in the past two years, and the climax appeared in December last year. Zhang Xiaolong elaborated the eight views of wechat public platform in detail, one of which is that "wechat wants to build a real decentralized system, it will not provide a centralized traffic entrance to all public platform parties and third parties".
3.

1、 Customer acquisition cost

e-commerce customer acquisition cost is very huge, generally accounting for about 30% of sales revenue, some even as high as 50%. The acquisition costs of e-commerce customers are mainly flow costs, channel costs, advertising costs, etc. Many search engine companies charge e-commerce enterprises according to the number of fields and traffic, and few of these traffic become effective customers

the acquisition cost of customers in traditional physical stores is small, and physical stores are located in a certain area. In fact, residents in a certain area are generally intending customers of physical stores. Physical stores publicize their sales strategies through different promotion measures and DM advertisements to attract customers. In general, residents are more likely to form loyal customers

Second, logistics services

1. E-commerce will deliver goods to the door, and even some e-commerce will deliver goods several times a day, which can effectively improve the customer's shopping experience and convenience. Physical stores only arrange delivery for large goods, which is relatively superior to physical stores

2. The logistics service of e-commerce is superior to that of physical stores, but how can e-commerce bear the huge distribution cost? If the warehouse of e-commerce logistics center is decomposed into each physical store, the storage cost and management cost will not occupy an advantage over the physical store

In fact, the huge distribution logistics cost of e-commerce is not different from that of physical stores, or even higher. Compared with physical stores, logistics center and distribution investment do not have any advantages

Third, price

1. The price of e-commerce has certain advantages over that of physical stores, at least for the moment. However, Suning proposes the same price online and offline, and it is expected that the same price will be a certain trend in the future

2. The price of e-commerce is lower than that of the physical stores, which leads to the negotiation between the physical stores and the dealers, agents and manufacturers, asking the other party to rece the price or take other measures. The dealers, agents and manufacturers can only oppress the e-commerce, asking that the overall price layout should not be destroyed, forcing some dealers, agents and manufacturers to pursue the real stores, Media query can only say that some e-commerce procts do not know the purchase channel, not their procts, which leads to the public doubt about the authenticity of e-commerce procts

3. E-commerce sells a large number of unsalable goods and dislocation sales of physical stores. It is estimated that asymmetric price war can continue

4.

E-commerce and physical stores are the main body of social proction and operation in China, but there are differences in business places

1. Physical stores are usually located in the location with good geographical environment; And e-commerce can be operated at home or in the community, with low requirements for geographical environment

2. Physical stores are mainly face-to-face transactions, and buyers and sellers conct transactions through meeting and communication; E-commerce deals through the Internet, so it is difficult for buyers and sellers to meet each other

3. Physical stores do not need high requirements of network environment when they operate; When e-commerce is in operation, it must trade procts through the network

5. Social e-commerce is a new sales model derived from e-commerce. It relies on the interpersonal network, social media as a means of communication, through social interaction means to facilitate commodity transactions. Compared with traditional e-commerce platforms, social e-commerce has more comprehensive services, lower operating costs, and the sharing consumption mode makes it easier to get the trust of consumers. The reason why social e-commerce can become a dark horse in the market is inseparable from its decentralized business model. The essence of e-commerce is retail, so retail must be maintained by the three dimensions of people, goods and market. The decentralization of social e-commerce can make more and more consumers turn from the original purposeful consumption to improvisation and passive consumption. Legendary life and other social e-commerce companies adopt the decentralized mode, which is just in line with people's demand for personalized and labeled shopping. It not only ensures the quality of goods, but also reces a series of operating costs.
6. CBC decentralized e-commerce platform aims to use blockchain technology to solve the user privacy security problem of existing e-commerce platform. Blockchain technology will be applied to the transaction data and comments of customers, which can not be tampered with. Token is the currency of the platform, which allows the purchase of goods on the CBC e-commerce platform. Transactions on the platform can not be deleted or modified, which plays a great role in promoting users and guiding businesses. Put an end to the prevalence of counterfeit goods, give users a good sense of trust
CBC is a business model that will change the relationship between consumers and businesses, promote consumer transactions, and lock the terminal. The continuous transaction between consumers and businesses is more active and efficient on the decentralized consumption chain platform than on the existing centralized platform, so that more consumers can reflect their consumption value. There is an exclusive foundation under the CBC platform. As a CBC technology R & D and proct operator, CBC foundation is one of the organizations operating CBC. CBC foundation has the same rights and responsibilities as other organizations.
7. In the future, when people buy goods, the influence of brand, advertising and other channels will become weaker and weaker, and word-of-mouth communication in social relations will become a big factor for people to make purchase decisions. The analysis of the rapid rise of cloud Tesco can be summarized as follows: it is caused by the general environment. The popularity of mobile phones has reached various villages, and the decentralized strategy has been adopted. It has quickly conquered cities and plundered land, and has won a large number of loyal customers and fans.
8. Take gotc for example. All records can be queried through blocks, which is true and reliable
the order is linked in seconds, and the transaction is completed in an average of five minutes; Only 0.2% will be charged to platform merchants.
9. In the decentralized e-commerce platform of CBC, users' value generation behavior will be reflected in the form of CBC token, and token is the share of CBC project. As the operator of the platform, it is the same as users, who get token through labor force and do not participate in any direct profit sharing. Multiple roles of the mall form a community of interests to build and share. The total amount of token is limited, and the circulation is transparent Never issue additional shares. The profits generated by e-commerce platform in shopping and advertising will be used to buy back tokens. This has become a healthy and transparent business model, subverting the Internet Mall that has graally lost its essence, and truly allowing value contributors to participate in value sharing.
10. E-commerce generally emphasizes that its customers face the world, there is no geographical restriction, there is no need for store rent (physical stores need rent), and it can shop at home to enjoy the fun of shopping, and the price is low. In fact, e-commerce and physical stores have their own advantages and disadvantages. If e-commerce can replace physical stores one day, I don't think it is possible. Unless the earth doesn't exist, e-commerce may replace physical stores. I analyze the authenticity PK of e-commerce and physical stores from a personal perspective
1. Acquisition cost of customers
1. Acquisition cost of e-commerce customers is very huge, generally accounting for about 30% of sales revenue, and some even as high as 50%. The acquisition costs of e-commerce customers are mainly flow costs, channel costs, advertising costs, etc. Many search engine companies charge e-commerce enterprises according to the number of fields and traffic, and few of these traffic become effective customers
2. The acquisition cost of customers in traditional physical stores is small, and physical stores are located in a certain area. In fact, residents in a certain area are generally intentional customers of physical stores. Physical stores publicize their sales strategies through different promotion measures and DM advertisements to attract customers. Generally, residents are more likely to form loyal customers
3. The customer loyalty of e-commerce and physical stores is different. The customer loyalty of e-commerce is much lower than that of physical stores. In the era of network information, e-commerce customers will search for the goods they need in different ways. As long as the price is low and the service level is similar, these customers will often lose. Physical stores are not the same. Many residents mainly look at convenience, and the price difference is not big. Residents often patronize a physical store
4. Only when the scale of e-commerce is bigger and the categories are complete, can it attract more customers. Of course, the price also needs to be competitive. The acquisition cost and maintenance cost of e-commerce customers are actually equivalent to the store rent of physical stores, and the rebate and other fees charged by e-commerce to suppliers and dealers are not different from those of physical stores. Some department stores do not charge rent, but they will draw sales share, which generally accounts for about 30% of sales, which is not different from the acquisition cost of e-commerce customers
5. Compared with the actual cost of e-commerce customers, there is no competitive advantage< Second, logistics services
1. E-commerce will deliver goods to customers, and even some e-commerce will deliver goods several times a day, which can effectively improve customers' shopping experience and convenience. Physical stores only arrange delivery for large goods, which is relatively superior to physical stores
2. The logistics service of e-commerce is superior to that of physical stores, but how can e-commerce bear the huge distribution cost? If the warehouse of e-commerce logistics center is decomposed into each physical store, the storage cost and management cost will not occupy an advantage over the physical store
3. In fact, the huge distribution logistics cost of e-commerce is not different from the staff cost of physical stores, or even higher. Compared with physical stores, the logistics center and distribution investment do not have any advantages
3. Price
1. The price of e-commerce has certain advantages over that of physical stores, at least for the moment. However, Suning proposes the same price online and offline, and it is expected that the same price will be a certain trend in the future
2. The price of e-commerce is lower than that of the physical stores, which leads to the negotiation between the physical stores and the dealers, agents and manufacturers, asking the other party to rece the price or take other measures. The dealers, agents and manufacturers can only oppress the e-commerce and demand that the overall price layout can not be destroyed, forcing some dealers, agents and manufacturers to pursue in the face of the physical store buyers, Media query can only say that some e-commerce procts do not know the purchase channel, not their procts, which leads to the public doubt about the authenticity of e-commerce procts
3. E-commerce sells a large number of unsalable goods and dislocation sales of physical stores. It is estimated that asymmetric price war can continue< 4. After sales service
1. As physical stores are close to residential areas and the life circle of shoppers, the actual after-sales service is relatively easy to solve. Facing the global and national market, even if there are more than n after-sales service points, it is difficult for e-commerce to achieve after-sales service satisfaction
2. Many e-businesses sell goods, but physical stores and some after-sales service departments do not provide after-sales service
3. There are some visual differences between physical objects and pictures. Actual consumers often fail to meet the expected requirements, resulting in after-sales demand. Physical stores can solve the problem more appropriately, e-commerce is often difficult to solve, and customer litigation disputes increase< 5. Shopping enjoyment
1. There are some differences in people's thinking and living habits. Some people like online shopping, but many people like to go to physical stores to experience shopping enjoyment, such as trying on some jewelry, watch, clothes, etc
2. There are some differences between real objects and photos after all
3. Shopping is the enjoyment of many people, which cannot be satisfied by e-commerce

--- Shijiazhuang Xinhua computer team
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