Block chain travel
What are the applications of blockchain in tourism? What problems can be solved
in the tourism instry, big data maturity, bundling and price increase, and information opacity have become the pain points of the current instry. When Ctrip becomes a channel brand and a dominant company, the so-called decentralization gives other similar companies the opportunity to decentralize the channels
at present, many technology start-ups are focusing on the technology of blockchain, because it will subvert many instries, including banking, health care, ecation and tourism. In fact, blockchain startups received about $1.8 billion in investment in 2017
blockchain in the tourism instry
I believe that everyone who goes out to travel will encounter some inconvenient things more or less. Even if they have made full preparations in the early stage, there will still be some other things that will affect the whole travel experience and mood. For example, long lines of security checks, identification ready, and being asked to give up a seat voluntarily e to overbooking
Secondly, there will be fraud, which is very important. The annual loss of travel agencies is as high as 0.44%, and 4% of the plane bookings are rejected e to fraud. All of these problems will cost the tourism instry 4.8 billion dollars every yearand blockchain can solve these problems well. The following are the application cases of blockchain in tourism
According to statistics, up to 40 million travel documents have been recorded as lost or stolen in recent years. However, through biometrics and blockchain, identity and travel files can be recorded and stored permanently, which can be accessed with a single click. We don't have to print multiple documents for multiple checkpoints on the trip. Credit card information can also be easily stored. Airplanes, hotels and passports can streamline travelers' equipment, and government agencies can handle tourists more safely2. Smart contract
blockchain has been used to consolidate the contract between enterprises, and neither party can change the terms. In the tourism instry, there is a huge space for smart contracts. Travelers and travel agents will record all transactions in one block; Loyalty programs and tourist points can be stored in blocks; The commission agreement among airlines, hotels and booking agents will also clearly distinguish who gets the fee and when; The company agreement signed with the travel agency can be preserved forever without doubt or hidden expenses
3. Avoiding fraud
as far as I know, there were about 55 million consumers booking third-party platforms that they thought belonged to hotels last year. In fact, these websites were operated by fraudsters. It not only caused the direct loss of consumers, but also affected the reputation of the hotel concerned
if it is applied to blockchain technology, it will effectively solve the above problems and help consumers verify ownership. In addition, with the characteristics of storing documents and identities in block form, travel agencies do not need to manually check whether these reservations are marked as potential fraud. Tourist information can be safely accessed through the blockchain, and the loss caused by fraud will be significantly reced
4. Overbooking
this is an old headache for tourists who may be kicked off the plane because no one is willing to give up their seats. The government is even taking regulatory measures to punish airlines for such acts. Through the blockchain, passengers will have higher security, their reservations will be stored in a block safely, and airlines will be forced to give up the practice of overbooking
in addition, tourism involves various service instries, and there are many different consumption points plans in the process of travel. It's just that all kinds of scoring systems are complicated and isolated from each other, and customers don't know the details very well. This not only affects the interests of customers, but also brings trouble to tourism companies. If we use the blockchain technology to unify these points plans into the shared ledger, and use a wallet to manage points, we may be able to solve these long-standing problems
the application fields of blockchain include digital currency, token, finance, anti-counterfeiting traceability, privacy protection, supply chain, entertainment, etc. with the popularity of blockchain and bitcoin, many related top domain names have been registered, which has a great impact on the domain name instry
taking the tourism instry as an example, blockchain applications mainly focus on tourism travel, tourism community reviews, digital identity management, credit consumption management, tracking pilot's professional certificate and qualification, loyalty plan of hotels and airlines, reservation management and consumption points management. In addition, blockchain also has applications in finance, games, entertainment and other fields.
loyyal in New York is developing the "Du points" project for Norway and Du. The project takes blockchain as the underlying technology, and uses game based tour mode to help tourists find new attractions, so as to guide tourists' tour routes. Du points will encourage tourists to choose scenic spots according to their preferences through point tour, and carry out dynamic spot exchange according to their scores
2. Reservation management
(1) inventory management: wining tree is a B2B tourism inventory trading platform applied with blockchain, including air tickets, hotel rooms, car rental, destination tourism and activities
wining tree is the only open-source public blockchain in the tourism instry so far. It is built on the public Ethereum and has its own currency. It is a mature encrypted economic project. It aims to build a platform, so that suppliers can re control the inventory and display it almost at no cost, so as to eliminate the rent-seeking middlemen in the distribution system
(2) ticket booking: Russian Siberian Airlines (S7) and Alfa bank cooperate to sell tickets on the blockchain. One of the main advantages of adopting this technology is to speed up the payment process
in December 2016, S7 and alpha bank implemented the first letter of credit payment service by using Ethereum smart contract. Aeroflot, one of Russia's largest airlines, has also publicly said it is proposing the introction of digital assets and related technologies into its operations
(3) travel agent: Cool cousin, a British social platform, has launched an open source password token named cuz on the basis of Ethereum platform to exchange travel services and unique local information
cuz is a decentralized ecosystem that uses smart contracts to ensure the direct and secure exchange of knowledge and services between travelers and local people around the world. The mission of cool cousin is to carry out revolutionary travel business in every city on the earth by connecting tourists and like-minded local people cousins, so as to realize the intermediary free exchange of personalized information and personalized services
as a decentralized travel service booking platform, domestic tripio directly links global travel service providers (enterprises or indivials) and consumers through the blockchain network, and takes travel accommodation booking as the entry point to build a future travel service ecosystem based on trust, incentive and zero Commission
3. Loyalty programs for hotels and airlines
Singapore Airlines (SIA) announced in 2018 that it will launch a customer loyalty KrisFlyer program based on blockchain for Airbus. SIA will launch a mobile digital wallet application within six months of this year, on which users can buy SIA tickets
in addition, the application based on blockchain will allow KrisFlyer members to use mileage to participate in retail point of sale transactions, develop retail partnerships, and provide users with more consumption points, so as to improve customer motivation and loyalty
4. Track pilot's professional certificate and qualification
Airbus, a participant of hyperledger blockchain alliance, is also exploring the possibility of blockchain application. The test project is to track pilot's professional certificate and qualification by using blockchain
5. Credit consumption management
airbnb is studying how to use blockchain technology to verify the reputation and identity information of landlords and users. On the airbnb platform, reputation is extremely important. In the future, users can only rent specific types of houses when their reputation reaches a certain level. Airbnb uses blockchain technology to better establish the reputation platform of merchants and passengers, and also to effectively store identity information
Joanne Zen, founder of backpack chain in New Zealand, is leading the team to create BTA (backpack blockchain Travel Alliance) system, which uses the underlying blockchain technology combined with Internet application to create a new travel data trading platform and graally replace the traditional OTA System. Knapsack chain system is based on the concept of open source sharing, through the blockchain technology, to establish an efficient, transparent and reliable global database, and build a boundless ecological community of tourism credit consumption sharing
6. Digital identity management
in Estonia, blockchain technology has been applied to the development of electronic identity projects. It is reported that allowing non Estonian residents to apply to become e-citizens in the country enables these residents to enjoy a series of services provided by the country. At present, Estonia uses this program to encourage talented people from all over the world to start their own businesses
7. Tourism community Review
yuelv chain is a decentralized tourism community review platform based on blockchain, which is committed to building TripAdvisor in blockchain, and is also the first blockchain in the world to serve tourism real economy. The point-to-point network technology based on blockchain and smart contract enables every user or organization to participate in the process of building a shared ecosystem, thus forming a point-to-point "decentralized" ecosystem
8. Travel
Travel chain creates a leading instry tourism sharing platform through advanced blockchain, big data and artificial intelligence technology. It can not only establish a more fair and transparent travel system, but also provide new impetus for sharing travel ecology. In the travel chain ecology, all kinds of participants can share a new point-to-point decentralized travel world.