Blockchain industry chain
IBM and giant automobile manufacturers are trying to use blockchain technology to solve instry pain points. In addition, there are "declining" enterprises such as Kodak of Japan, hoping to fight a "turnaround battle" through blockchain
What does these phenomena show? This shows that the technology of block chain has great commercial value. Everyone hopes to cultivate a new world on this unknown land. So, with the development of blockchain technology this year, it has not only been a simple underlying technology, but also formed a complete ecosystem. Now let's talk with you from two aspects of "coin circle" and "chain circle": what is the ecosystem of blockchain, and let's understand the whole picture of blockchain instry
the first section of the coin circle
in the coin circle, there are always several terms: project party, exchange, media, mining machinery manufacturer. Next, let's take a detailed inventory of what's going on
first, the project side of the coin circle can be understood as follows: all those who issue tokens are the project side. Attention, it's a coin ring. There are also some project parties that don't issue money, such as Alibaba, Tencent and Netease, which are also doing blockchain projects. They don't issue money and only focus on technology. Then these project parties that don't issue money mainly focus on the role of blockchain in data security and supply chain, which we will talk about later
let's return to the topic of coin circle project parties. For example, yilaiyun and BoChang, which are more controversial recently, are the project parties of coin circle, as well as blockchain games, which are more popular recently. They also belong to coin circle project parties
one of the subversive aspects of the coin circle project is the combination of the project and the token, which directly replaces the equity with the token, and the token can be directly circulated. This is a very revolutionary point, so that many initial projects can be more convenient for financing. After financing, the feedback token can be circulated on the digital currency trading platform, and the investors can also exit very well
this "financing investment" approach seems to be another way to realize the listing and trading of equity in disguised form
therefore, it is such a mode that makes the project side of the coin circle the nearest place to the money. They can easily circle the money, and of course they can't resist the temptation, or they have been planning for a long time and run away after circling the money. The detailed process of token issuing by the project side is generally as follows:
the first step is to build a token system, which is similar to an app application. This is not very complicated, because Ethereum is open source, similar to Android Apple system, on which developers can develop specific applications
the second step is to write a white paper, which is similar to the business plan. The white paper is similar to the business plan, mainly including the team situation, technical situation and other information of the project
the third step is to find someone to do endorsement, and find some influential instry bigwigs to promote
the fourth step is to promote marketing, find some blockchain media to push soft articles and pull cooperation, which we will mention below
the fifth step is to find financing
Step 6: go to the stock exchange, and the token begins to spread widely
Second, the exchange
with the project side, let's talk about the exchange. If the project side is a procer, then the things they proce have to be sold and traded, right? The exchange is a trading place for the token of the project party. If the token of the project side is similar to the stock, then the exchange of the currency circle is similar to the secondary market of the stock market. However, the exchange of the currency circle has more power. It has the right to audit the currency, and can decide whether to put the currency in or out
of course, if the project party wants to pay the exchange a huge amount of money charging fees, the investors who trade in the exchange also need to pay the handling fee or withdrawal fee, and the rules of the handling fee and withdrawal fee of each exchange are different. In fact, the currency fees, handling fees and cash withdrawal fees constitute the profit model of the currency circle exchange. Of course, in addition to these three profit models, the profit model of the exchange includes the "market maker" business to earn the price difference, that is, the exchange creates liquidity through continuous trading, acts as a market maker and earns the price difference at the same time
at present, e to the increasingly fierce competition in the instry, there will be less and less currency fees and handling charges, or even no need, so the proportion of conventional profits will be less and less, which leads to the emergence of other profit models, such as platform currency and leverage handling charges. Let's talk about platform currency first. Platform currency is the currency issued by the exchange: okb and coin an belong to platform currency. These platform currencies issued by the exchange can be exchanged for BTC and eth. At the same time, the appreciation of platform currency's own value can lay a solid material foundation for the development of the exchange. For users, holding platform currency can enjoy the benefits of commission discount, platform dividend, special activities of the exchange, etc, This is platform currency. Leverage service charge refers to the currency financing function on the platform, which supports leveraged transactions and charges a certain proportion of service charge to currency financing users
all of the above are actually ecosystems constructed through the exchange's own resource output. Now, the exchange is still actively planning the whole instry to obtain income, such as the establishment of capital, mine pool, wallet, incubator, Engineering Institute, fund and other ways. We believe that if the exchange wants to develop for a long time, it must lay out the whole instry chain, find new breakout points of the instry, and build a complete ecosystem. Therefore, the proportion of strategic profits should be increased
3. Blockchain media
in the past two years when blockchain is hot, there are not only a lot of project parties, but also media. At present, there are about 200 well-known blockchain media. The content on the blockchain media platform is about the following points: policy, hacker, exchange, boss and project party. In addition to words, the operation mode of blockchain media also includes community activities, such as inviting "big guys" to share in the group, so as to achieve a precipitation of high-quality content and earn some traffic at the same time
Why do we have to mention blockchain media? It's because there are some differences between blockchain media and the media in our impression. What's the difference? The difference is that there are some interest relationships between blockchain media and the above mentioned project parties and exchanges. We just said that the project side is like a "procer" and the exchange is like a "sales market". Then, the role of the media is like "advertising platform & quot;. If the project wants to sell well, it needs publicity and advertising, then blockchain media plays such a role. Therefore, the investors of some blockchain media are the project side and the exchange
recently, there has been a bear market. Many blockchain media have laid off employees on a large scale. The reason is nothing more than the shortage of projects and funds. Therefore, it is far from enough for blockchain media to rely solely on the investment of the project side, the exchange and the advertising revenue. When the bear market comes and the project side and the exchange are affected, then the media is bound to face a very cruel winter. As a result, many blockchain media are also doing token issuing by project parties (the most typical are content communities such as coin and coin car, which belong to a media platform and are also doing token issuing by project parties), or some blockchain media are doing business such as wallet selling, mining machine renting and computing power
however, we believe that blockchain media, as the media, still play the role of guiding public opinion. Therefore, we should return to the essence and be a place to deliver instry value information, rather than a place to pile up advertisements. Therefore, blockchain media should keep up with the development of technology to realize its own survival and development. Relying on the advantages of blockchain technology and based on the consensus mechanism in the token system, it can realize the reasonable distribution of the interests of the media instry. In this regard, it may have a certain imagination< Fourth, mining machine manufacturers
in the final analysis, bitcoin mining is the competition of computing power. The stronger the computing power, the greater the probability of bitcoin mining. Therefore, in the business system of the whole coin circle, mining machinery manufacturers are a very important existence. We can see from one data: in the blockchain instry of Hurun 100 rich list in 2018, the richest person is Mr. Zhan ketuan, a partner of bitcontinental, a miner. In addition, according to the prospectus, bitcoin's net profit in the first half of the year was US $743 million, an increase of nearly eight times over the same period last year. Bitcoin once occupied more than 70% of the global market share of mining machinery, becoming the leader in the mining machinery instry. Not only mining machinery, bitmainland still occupies a near monopoly position in the mining pool (that is, a mode of cooperative mining): at present, the computing power of the top six mining pools in the world accounts for 79.2%
after the invention of China's first bitcoin miner, Jianan Yun, another miner chip research company, began to engage in the research of chips in the field of blockchain and artificial intelligence. In just a few years, it has also become an internationally famous chip enterprise
in fact, as early as 2012, the United States announced that it was going to sell a butterfly miner, but many people later thought it was a scam, because it took several years for the butterfly miner to go on sale, which also made the R & D of mining machines in other countries become very scared, and they were all scrambling for time, in a sense, Butterfly mining machine is also driving the prosperity of mining machine instry. So, in 2013, the mining machine has entered a season of contention, and a large number of ASIC mining machines have been put forward: or announced research and development, or announced pre-sale, or in the form of spot: cat roasting mining machine, pigeon mining machine, TMR mining machine, biter mining machine, Rand mining Bureau, little bee mining machine, Avalon original factory and various OEM, garden mining machine, Smart mining machine and so on... Maybe you haven't heard of these mining machines, because they are basically dead. Bitcontinental, Jianan Yun and Yibang have become mining machine giants< However, as a derivative instry under the prosperity of cryptocurrency market, the price of mining machinery is closely related to the cryptocurrency Market: in the bull market, the supply of mining machinery often falls short of demand, and it is common for miners to buy Mining machinery from "scalpers" at several times high prices. At this time, mining machinery manufacturers enter the dividend period. However, in a bear market, mining machinery manufacturers will also be adversely affected. As miners' enthusiasm for mining declines, some manufacturers have to rece the price of mining machinery to recover costs. For example, when bitcoin plummeted in March this year, a certain model of mining machine sold by Huaqiangbei was on sale at a price of 5000 yuan, and the price dropped from about 19000 yuan to
14000 yuan
[summary]
at this point, we can find that whether it is the project party, the exchange, the media, or the mining machinery, it can be said that it is a kind of "one-stop"
Original title: China's blockchain instry market status and development trend analysis in 2019, widely used to accelerate the construction of Digital China. Basically, a relatively mature instrial chain has been formed. With the promotion of national policies and the increasing demand of downstream application fields, the market scale of China's blockchain instry is constantly developing, the regional concentration is high, and the instrial cluster effect is obvious. With the increasing maturity of blockchain technology, the blockchain instry is entering the 3.0 stage as a whole. It has a good performance in finance, logistics, right protection and other fields, and has made great contributions to promoting China's digital construction and accelerating the process of Digital China
instrial chain analysis of blockchain instry: there are many downstream application fields with huge development potential
from the perspective of instrial chain, China's blockchain instry includes upstream hardware, technology and infrastructure; Midstream blockchain application and technical services
application fields of downstream blockchain. The upstream hardware, technology and infrastructure mainly provide the necessary hardware, technology and infrastructure support for blockchain application. The hardware equipment includes mining machinery, ore pool, chip manufacturer, etc; General technologies include distributed storage, decentralized transaction, data service, distributed computing and other related technologies
the downstream application fields include the combination of application blockchain technology and existing instries, mainly including financial instry, logistics instry, right protection, medical health, instrial energy and many other fields. As an emerging technology, blockchain has many downstream application fields and great development potential
the application and service of midstream blockchain includes the construction of infrastructure platform and the provision of technical service support. The construction of infrastructure platform is divided into general infrastructure chain and vertical domain infrastructure chain; Technical service support includes technical support and service support. Similar to upstream technology, technical support is responsible for providing buyers with a series of technical support based on blockchain procts, such as blockchain security protection; Service support includes a series of services such as digital asset trading place, digital asset storage, media community, etc
instry chain analysis of blockchain instry Most of 360 and other enterprises use their own financial companies to apply blockchain technology to launch a new mode of blockchain + finance and broaden the application scenarios of blockchain technology
With the continuous development of China's blockchain technology and the continuous expansion of blockchain application fields, China's blockchain instry will become the forefront of global technology development and open up a new international competition track in the future2. Blockchain has become a new hot spot for innovation and entrepreneurship, and technology integration will expand new application space
3. Blockchain will be widely implemented in the real economy in the next three years and become an important support for the construction of Digital China
4. Blockchain creates a new platform economy and opens a new era of sharing economy
5. Blockchain accelerates the process of "credible digitization" and drives finance to "move from virtual to real" to serve the real economy
The blockchain supervision and standard system will be further improved, and the instrial development foundation will continue to be consolidatedin September 2016, Weizhong bank and Shanghai Huarui bank put into trial operation the inter-bank joint loan clearing platform based on alliance blockchain technology to optimize the settlement and clearing of "micro loan" joint loans of the two banks. With the introction of the blockchain system, all the information is recorded on the blockchain network, which can not be tampered with. The transaction process is cleared at the same time, realizing real-time clearing, saving a lot of manpower and material resources
2. China UnionPay uses blockchain technology to realize inter-bank points exchange
in September 2016, China UnionPay and IBM tried out a shared points system based on blockchain technology. Using this blockchain system allows users to exchange bonus points across banks and platforms. In other words, the bonus points of one bank can be exchanged for bonus points of other banks, or even multiple airline mileage and supermarket awards. It greatly improves the use efficiency of bank points
3. Toyota uses blockchain technology to track auto parts
in October 2016, Toyota joined R3 alliance to store the proction, processing and use of each part in the blockchain through blockchain technology, so that when there is a problem with auto parts, the source of the parts can be easily and quickly found
4. Central bank's blockchain digital bill trading platform
in January 2017, the central bank's blockchain based digital bill trading platform was successfully tested. The introction of digital currency for settlement can realize the synchronous transfer of capital flow and information flow of digital bill transaction, so as to realize DVP bill settlement. At the same time, the blockchain digital identity solution solves the problem of repeated KYC authentication between different financial institutions. It not only solves the problem that the transaction amount of digital bills is confidential to the unrelated parties, but also ensures that the regulatory parties such as the exchange have the mechanism of seeing through when necessary
5. Ant financial services blockchain application
in August 2017, ant financial services blockchain technology tested water insurance and helped Xinmei mutual insurance company to launch the first love rescue account in the domestic insurance instry. Blockchain technology makes every capital flow open and transparent, the data of every capital flow can not be tampered with, and the whereabouts and uses of every capital can be traced. In November of the same year, ant chain was used in food safety traceability and traceability of genuine procts. At present, the milk powder proced in Australia and New Zealand and Moutai in China, users can only know if they are genuine procts by scanning Alipay.
there are many other successful cases at home and abroad, all of which indicate that the application of blockchain technology is graally promoted, and is favored by various instries. Accompanied by the emergence of many blockchain technology companies, they want to take a share in this field. However, after the people's Bank of China and other seven ministries and commissions issued the "notice on preventing the financing risk of token issuance"), with the increasing difficulty of registration, there are more empty shell companies in the intermediary instry chain, and few companies have practical applications
in addition, the security technology of blockchain has always been concerned and controversial. Nowadays, blockchain mainly faces five security problems: the security of underlying code, cryptographic algorithm, consensus mechanism, smart contract and digital wallet.
According to the 2018 white paper on China's blockchain Instry issued by the information center of the Ministry of instry and information technology of China on the 20th, China's blockchain instry is in a stage of rapid development, and the instrial chain has been initially formed
according to the distribution of blockchain instry segments, as of the end of March 2018, the number of instry application service companies in the blockchain instry was the largest, including 86 companies mainly providing application services for the financial instry and 109 companies mainly providing application services for the real instry. In addition, there are more than 40 related companies in blockchain solutions, underlying platforms, blockchain media and communities
content source: phoenix.com
1、 Blockchain is a new application mode of distributed data storage, point-to-point transmission, consensus mechanism, encryption algorithm and other computer technologies
blockchain is an important concept of bitcoin. It is essentially a disintermediated database. At the same time, as the underlying technology of bitcoin, it is a series of data blocks generated by using cryptographic methods. Each data block contains the information of a bitcoin network transaction, Used to verify the validity of its information (anti-counterfeiting) and generate the next block
2. Application
1. Art instry
ascribe enables artists to declare ownership by using blockchain technology, issue numbered and limited edition works, and target at any type of digital form of art. It even includes a trading market where artists can buy and sell through their websites without any intermediary services
In recent years, bitproof is the most advanced application in many document time stamp applications, which will make the traditional notarization method become the past. Bitproof offers more services than free versions including blocksgin and originstaemp, including one for intellectual property. Interestingly, bitproof recently cooperated with an it school in San Francisco to put their students' academic certificates on the blockchain, completely redefining how to handle and use diplomas and student certificates Development instry colu is the first enterprise to allow other enterprises to issue digital assets. They can "token" all kinds of assets to impress many people. Although the free bitcoin wallet couperparty also allows simple tokens to be issued and traded among other wallet holders, the tokens of colu can be set with various states and types, can be detached from or returned to the system, and can be stored on BitTorrent's network when the data stored on the blockchain is too large4. Real estate instry
they plan to make the whole instry chain process more modern and solve various problems faced by everyone when participating in real estate, including naming process, land registration, agency, etc
5, Internet of things
a possible application scenario is: generate corresponding behavior through transaction, assign address to each device, inject a certain fee into the address, and perform relevant actions, so as to achieve the application of Internet of things. Similar to: PM2.5 monitoring point data acquisition, server leasing, webcam data call, DNS server, etc
6. Insurance instry in the past two years, the hottest topic in the field of science and technology can not be separated from blockchain technology. This underlying technology, born out of bitcoin, has proved its highly secure and reliable architecture and algorithm design with more than seven years of stable operation. At the same time, with innovative technologies such as distributed ledger and smart contract, it has opened up a huge imagination space for instrial upgrading of many instries. Some instry experts even predict that blockchain technology will set off the second Internet revolution
extended materials:
in 2008, Nakamoto proposed the concept of "blockchain" in the white paper on bitcoin, and established bitcoin network in 2009, developing the first block, namely "Genesis block"
the shared value system of blockchain was first imitated by many cryptocurrencies, and improved in workload proof and algorithm, such as equity proof and scrypt algorithm. Subsequently, the blockchain ecosystem has been evolving all over the world, with the emergence of ICO for the first token sale, Ethereum for smart contract blockchain, "asset token sharing economy with light ownership and heavy right to use" and blockchain countries
at present, people are using this shared value system to develop decentralized applications (DAPP) in all walks of life, and build decentralized autonomous organizations and decentralized autonomous communities (DAS) around the world
Analysis on the expenditure scale and application prospect of China's blockchain instry in 2018 will be close to US $300 million in 2019, so as to solve the short board problem and promote economic development
blockchain technology is expected to be widely used in the economic field
blockchain technology has strong practical significance for cultivating new momentum of economic growth, building an honest society, improving the level of management technology and alleviating the financing difficulties of small and medium-sized enterprises, It is expected to be widely used in the economic field. At present, the application of blockchain technology is still in the early stage of development, facing many challenges. We should actively promote the application of blockchain in many economic and social fields, scenes and environments, create a good environment for instrial development, improve the quality of development, strengthen the research and development of blockchain core technology, professional application demonstration, and strengthen standard manufacturing Personnel training and the construction of public service platform
in 2019, the expenditure scale of China's blockchain market will be close to US $300 million
according to the statistical data of in depth analysis report on business model innovation and investment opportunities of China's blockchain instry published by prospective instry research institute , as of 2017, the expenditure scale of China's blockchain market is only US $83 million. In 2018, the expenditure scale of China's blockchain market will reach US $160 million. It is predicted that the expenditure scale of China's blockchain market will be close to US $300 million in 2019. At this stage, the overall market scale of blockchain is small, because most blockchain projects in the market are in the trial stage, with little investment. On the other hand, many enterprises have realized the potential of blockchain and plan to increase the budget in the future. Affected by this, China's blockchain market will usher in rapid growth. It is estimated that the market expenditure will reach US $1.95 billion by 2023, and the average annual compound growth rate will be 60.51% from 2019 to 2023
Statistics and forecast of China's blockchain market expenditure scale from 2017 to 2023. At present, blockchain technology is not mature in system stability, application security, business model, etc., which can not meet the requirements of "high efficiency and low energy", "decentralization" and "security" at the same time. First, performance. The transaction throughput that can be carried out on the blockchain is not high, and the current block capacity is very small, which leads to network congestion, and it is difficult to meet the needs of high-frequency business. Many projects are also starting to optimize, but there is still a certain distance from the transaction throughput of real scenes such as banks and stock exchanges. Second, consensus mechanism. In terms of energy consumption, consensus algorithms such as workload proof consume a lot of energy and cost, which makes blockchain waste a lot of network computing power and pairing power; In terms of types, there are too few types of blockchain consensus mechanisms at present. In the future diversified business scenarios, more abundant consensus mechanisms are necessary to adapt. Third, security. Privacy protection, harmful information on the chain, smart contract vulnerability, consensus mechanism and private key protection, computing power attack, cryptography algorithm security and other issues make the blockchain face a severe situation of platform security and application security. Fourth, the database problem. Different from traditional databases, blockchain applications require a lot of write operations, hash calculation and verification operations. The database system for blockchain is still a difficult point to break through2. Unclear application scenarios
currently, the blockchain project is still in the exploration stage, and no specific landing scenarios can be found. At present, the more promising fields are finance, sharing economy, Internet of things, public services, etc., but from the perspective of the existing blockchain technology maturity, there are still many problems in the application of blockchain, and there is still a gap from the actual use. First, the immaturity of blockchain technology restricts the implementation of commercial applications. At present, although there are many kinds of blockchain core technologies such as privacy protection algorithm and consensus mechanism, they generally do not have commercial availability. Second, the application mode of blockchain is still in exploration, and the "irreplaceable" advantage of blockchain has not been reflected. Blockchain itself represents a consensus system, so we should build a consensus system in line with the corresponding business scenarios from a higher level, rather than just "business + blockchain". There are many users in China, and the business scenario is complex. Moreover, any commercial proct will involve a very large flow and population. The current blockchain technology can not meet the demand
3, lack of professional talents
blockchain technology is a multi-disciplinary and interdisciplinary technology, which mainly involves operating system, network communication, cryptography, mathematics, finance, proction and so on. However, at present, there are still deficiencies in interdisciplinary and fields in China, and the supply of talents in related fields is seriously insufficient. On the one hand, there is a large gap of R & D technical talents. Blockchain technology research and development mainly focuses on go, JavaScript, C and C + programming languages, and new smart contracts use Haskell, Ocaml, rhoang and other new functional programming languages. In China's talent market, there is a big gap for technical talents with senior R & D experience in relevant languages. On the other hand, there is a lack of bottom design talents. Different from R & D technical talents, blockchain bottom system architecture designers need to master a number of interdisciplinary professional skills, not only to deeply understand the block chain bottom design principle, but also to have the system architecture design experience, but also to master the business logic of specific application scenarios. Although some colleges and universities have launched interdisciplinary ecation and blockchain special skills discipline setting, professional talents are still very scarce
analysis of favorable factors for the development of China's blockchain. In January 2017, the Ministry of instry and information technology issued the development plan of software and information technology service instry (2016-2020), which proposed that the innovation in blockchain and other fields should reach the international advanced level. In August 2017, the State Council issued the guidance on further expanding and upgrading information consumption and continuously releasing the potential of domestic demand, proposing to carry out the pilot application of new technologies such as blockchain and artificial intelligence. In October 2017, the State Council issued the guidance on actively promoting the innovation and application of supply chain, which proposed to study the use of blockchain, artificial intelligence and other emerging technologies to establish a credit evaluation mechanism based on supply chain
in March 2018, the Ministry of instry and information technology (MIIT) issued the key points for standardization of informatization and software service instry in 2018, proposing to promote the establishment of the national informatization and instrialization Integration Management Standardization Technical Committee, and the national blockchain and Distributed Accounting Technology Standardization Committee. In June 2018, the Ministry of instry and information technology issued the instrial Internet development action plan (2018-2020) to encourage the application and research of emerging cutting-edge technologies such as edge computing, deep learning and blockchain in the instrial Internet
since the blockchain was listed in the 13th five year plan for national informatization for the first time in 2016, the national government has paid more and more attention to the blockchain. 24 provinces and cities or regions, including Beijing, Shanghai, Guangdong, Hebei, Jiangsu, Shandong, Guizhou, Gansu and Hainan, have launched dividend policies to carry out the layout of the blockchain instry chain, Actively explore instry applications based on blockchain
At present, China's blockchain technology continues to innovate, and the blockchain instry graally takes shape, and has begun to be applied in supply chain finance, credit reference, proct traceability, right trading, digital identity, electronic evidence and other fields, which is expected to promote China's economic system to achieve technological change, organizational change and efficiency change, To make important contributions to the construction of a modern economic system. With the continuous influx of entrepreneurs and capital, the number of enterprises is increasing rapidly. The application of blockchain will accelerate the landing, boost the high-quality development of traditional instries, accelerate the instrial transformation and upgrading, use blockchain technology to "rece costs" and "improve efficiency" for the real economy, and boost the standardized development of traditional instries. In addition, blockchain technology is becoming a new business form and a new driving force for economic development. Blockchain technology is promoting a new round of business model reform and becoming an important support for building a social system of integrity In the past, the circulation of physical banknotes was difficult to trace, but with the application of blockchain technology, the flow of all digital assets will have a "chain" to check. For example, in the financial field, blockchain is expected to solve the pain points and difficulties in the payment field, rece the complexity of transactions, improve the end-to-end speed of transactions, rece the communication cost in the transaction process, and improve the transparency and non tamperability of transaction records. The cost of reconciliation, clearing and settlement among financial institutions, especially cross-border financial institutions, has always been very high, and there are complex manual processes. The application of blockchain technology can help rece the cost of reconciliation and dispute resolution among financial institutions, and significantly improve the processing speed and efficiency of payment business, It also makes small cross-border payments possible. In addition, the application of blockchain will also extend to many fields, such as health care, ecation, charity, social management and so on. The market prospect is very broadsocial management, charity, public welfare, culture and entertainment, etc